Bruno Szywinski sagwira ntchito, sakufunsira, sagawana nawo magawo, kapena kulandira ndalama kuchokera ku kampani kapena bungwe lililonse lomwe lingapindule ndi nkhaniyi ndipo saulula ubale uliwonse wokhudzana ndi izi kupatula nthawi yake yophunzira.
Ngati mudagula TV yatsopano yanzeru m'zaka zingapo zapitazi, mwina munali ndi remote yokhala ndi njira zazifupi zoyendetsera mapulogalamu monga "batani la Netflix" lomwe tsopano likudziwika.
Chowongolera cha Samsung chili ndi kapangidwe ka monochrome ndi mabatani ang'onoang'ono a Netflix, Disney+, Prime Video, ndi Samsung TV Plus. Chowongolera cha Hisense chili ndi mabatani akuluakulu 12 okhala ndi mitundu yosiyanasiyana omwe amalengeza chilichonse kuyambira Stan ndi Kayo mpaka NBA League Pass ndi Kidoodle.
Kumbuyo kwa mabatani awa kuli njira yopindulitsa yamalonda. Wopereka zinthu amagula mabatani akutali achidule ngati gawo la mgwirizano ndi wopanga.
Pa ntchito zowonera makanema, kukhala pa intaneti yakutali kumapereka mwayi wodziwika bwino komanso malo olowera mapulogalamu awo. Kwa opanga ma TV, kumapereka njira yatsopano yopezera ndalama.
Koma eni ake a TV amakhala ndi malonda osafunikira nthawi iliyonse akatenga remote. Ndipo mapulogalamu ang'onoang'ono, kuphatikizapo ambiri ku Australia, ali pamavuto chifukwa nthawi zambiri amakhala okwera mtengo kwambiri.
Kafukufuku wathu adayang'ana zowongolera zakutali za TV zanzeru za 2022 kuchokera ku makampani asanu akuluakulu a TV omwe amagulitsidwa ku Australia: Samsung, LG, Sony, Hisense ndi TCL.
Tapeza kuti ma TV onse akuluakulu omwe amagulitsidwa ku Australia ali ndi mabatani apadera a Netflix ndi Prime Video. Ambiri ali ndi mabatani a Disney+ ndi YouTube.
Komabe, mautumiki am'deralo akhoza kukhala ovuta kuwapeza patali. Mitundu ingapo ili ndi mabatani a Stan ndi Kayo, koma Hisense yokha ndi yomwe ili ndi mabatani a ABC iview. Palibe amene ali ndi mabatani a SBS On Demand, 7Plus, 9Now kapena 10Play.
Oyang'anira ku Europe ndi UK akhala akuphunzira za msika wa ma TV anzeru kuyambira mu 2019. Apeza ubale wokayikitsa pakati pa opanga, mapulatifomu ndi mapulogalamu.
Pogwiritsira ntchito izi, boma la Australia likuchita kafukufuku wake ndikupanga njira yatsopano yowonetsetsa kuti mautumiki am'deralo akupezeka mosavuta pa ma TV anzeru ndi zida zotsatsira makanema.
Lingaliro limodzi lomwe likuganiziridwa ndi dongosolo la "loyenera kuvala" kapena "loyenera kutsatsa" lomwe limafuna kuti mapulogalamu am'deralo alandire chithandizo chofanana (kapena chapadera) pazenera la TV yanzeru. Chisankhochi chinathandizidwa kwambiri ndi gulu la Free Television Australia lobby.
Free TV imalimbikitsanso kuyika batani la Free TV pa zowongolera zonse zakutali, zomwe zimatsogolera ogwiritsa ntchito patsamba lofikira lomwe lili ndi mapulogalamu onse aulere apakompyuta omwe amafunikira: ABC iview, SBS On Demand, 7Plus, 9Now, ndi 10Play.
Zambiri: Mapulatifomu owonera makanema posachedwa adzayenera kuyika ndalama zambiri mu TV ndi sinema yaku Australia, zomwe zingakhale nkhani yabwino kwa makampani athu opanga mafilimu.
Tinafunsa eni ma TV anzeru aku Australia oposa 1,000 mabatani anayi achidule omwe angawonjezere ngati angathe kupanga remote control yawoyawo. Tinawapempha kuti asankhe kuchokera pamndandanda wautali wa mapulogalamu omwe alipo m'deralo kapena kulemba awoawo, mpaka anayi.
Yodziwika kwambiri ndi Netflix (yosankhidwa ndi 75% ya omwe adayankha), kutsatiridwa ndi YouTube (56%), Disney+ (33%), ABC iview (28%), Prime Video (28%) ndi SBS On Demand (26%).
SBS On Demand ndi ABC iview ndi mautumiki okhawo omwe ali pamndandanda wa mapulogalamu apamwamba omwe nthawi zambiri samakhala ndi mabatani awoawo owongolera kutali. Chifukwa chake, kutengera zomwe tapeza, pali chifukwa champhamvu chandale chofuna kuti ofalitsa nkhani za anthu onse azipezeka m'njira zosiyanasiyana pa ma consoles athu.
Koma n’zoonekeratu kuti palibe amene akufuna kuti batani lake la Netflix lisokonezedwe. Chifukwa chake, maboma ayenera kusamala kuti zomwe ogwiritsa ntchito amakonda ziganiziridwenso akamalamulira ma TV anzeru ndi ma remote controls mtsogolo.
Omwe tinayankha nawo kafukufuku wathu anafunsanso funso losangalatsa: N’chifukwa chiyani sitingathe kusankha njira zathu zazifupi zoyendetsera kutali?
Ngakhale opanga ena (makamaka LG) amalola kusintha pang'ono kwa zowongolera zawo zakutali, njira yonse yopangira zowongolera zakutali ikukhudza kukulitsa ndalama ndi malo a kampani. Izi sizingasinthe posachedwa.
Mwa kuyankhula kwina, remote yanu tsopano ndi gawo la nkhondo zapadziko lonse lapansi ndipo idzakhalabe choncho mtsogolomu.
Nthawi yotumizira: Julayi-11-2023
